E-Commerce Live

Branding: Building a successful online sleep brand

12:40 30 minutes presentation Stage 2
Kuba Wieczorek eve Sleep

Co-founder and chief brand officer, Kuba Wieczorek, will talk about the three year journey from launching the business in February 2015 through to floating on the London Stock Exchange in May last year. This talk will be an insight into the inner workings of a fast moving e-commerce business and the importance of building a brand of the future. Eve believes in the perfect start. With the aim of designing sleep products that are simply beautiful, and beautifully simple, eve promises a more energised
morning and productive day thanks to the belief that every great day starts the night before. Founded in London, UK and established across Europe, eve’s ambition is to re energize the tired sleep industry by offering a more convenient, customer-first service and superior products that don’t compromise quality for price.

Kuba Wieczorek

Kuba Wieczorek

eve Sleep

A co-founder of eve and Chief Brand Officer, Kuba was previously Head of Sports Marketing at Channel 4 running the multi-award winning Superhuman Paralympics campaign, and also headed up its in-house creative agency – 4 Creative. He previously worked in leading advertising agencies for McCann Erickson, Fallon and JWT among others. Kuba is also an award-winning international photographer.

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