E-Commerce Live

How Irelands biggest bookseller went from zero to omnichannel success

12:40 30 minutes presentation English Stage 7
Chris Purcell EpiserverMarc Bohnes Episerver

Eason & Son, Irelands biggest and oldest bookseller was feeling the pressure from the online giants and they knew that they had compete on customer experience in order to survive. With 200 years of retail experience behind them they had to dramatically, and quickly, deliver on the expectations of the modern customer. Joey and Marc will take you step by step through the process from inception to unprecedented sales success.

Chris Purcell

Chris Purcell

Episerver

Chris Purcell lives to challenge the status quo, an accountant turned marketer he now helps shape solutions for businesses to go through their own transformations in the areas of digital operations and customer experiences.

Marc Bohnes

Marc Bohnes

Episerver

Marc Bohnes has a proven track record in Campaign and Omnichannel Strategies. As Director Evangelism at Episerver he empowers digital leaders to easily create standout experiences for customers – everywhere they engage, and always with measurable business results.

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