Supercharging E-commerce with Experimentation

Embedding experimentation practices through your business has proven to increase your consumer experience, decision-making, and bottom line. Whether you’re looking to create simple journey optimisations, make informed decisions about where to deploy precious engineering resources, or maximise revenue through promotional periods – discover how experimentation can supercharge your platform. Weaving best practices and use-cases from the world’s biggest brands and most accomplished experimenters – this talk will inspire you to get started or take your experimentation program to the next level.