E-Commerce Live

Becoming the starting point for fashion

10:40 30 minutes presentation
Jacintha de Graaf Zalando

To ensure future growth Zalando has further refined its strategy and focused the organization on one clear goal: to become the starting point for fashion. In her presentation Jacintha will dive deeper into what this means for our customers, what Zalando does to deliver on this ambition and what role partners play here.

Jacintha de Graaf

Jacintha de Graaf


As Regional Lead Benelux at Zalando Jacintha de Graaf is responsible for steering the local strategy in the Netherlands, Belgium and Luxembourg. With her team in Berlin she focuses on developing the localized marketing, assortment and service propositions for these countries.

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